Happy birthday to Sh, the erotic store for women. They celebrated their 17th birthday on April 1st and much frivolity was abound I’m sure!
Sh began its journey with £700 of savings and a tin of pink paint as a woman centred sex store concept amidst the raft of Soho Sex shops which didn’t cater satisfactorily to the female buyer. It has since become a leading boutique in the UK for women and was the first to operate a policy whereby every man had to be accompanied by a woman to enter.